Amazon Sneak Peek Prime Big Deal Days Early Deals

Amazon has officially confirmed the fall Prime Day event—now called Prime Big Deal Days—for October 7–8, 2025. This page is focused on Prime Big Deal Days early deals and the Amazon sneak peek so you can plan and snag savings before the rush. We’re tracking everything on our Prime Day Hub and in our Fall Sales Guide (with fall sales from Walmart, Target, Kohl’s).

Prime Big Deal Days 2025 Dates & Early Drops

The 48-hour sale runs October 7–8, 2025, starting at 12:00 a.m. PT (3:00 a.m. ET). Amazon will refresh “Today’s Big Deals” around 12 a.m., 8 a.m., and 1 p.m. PT on both days. Early deals on Amazon devices and top brands typically start rolling out ahead of the event—bookmark this page and our Prime Day Hub.

Do You Need Prime for Early Deals?

Yes—most special prices are Prime-exclusive. New to Prime? Start a trial here: Amazon Prime. We’ll still highlight early deals available to everyone when possible.

Official Sneak Peek & Top Early Deals by Category

🔥 Tech & Devices – Early Deals

• Up to 65% off Anker power banks & chargers
• Up to 50% off Luna Controller & Fire TV bundles
• Up to 50% off Amazon Smart Plug, Echo Frames, and Kindle bundles
• Up to 45% off Bose headphones & speakers
• Up to 40% off LG TVs & Hisense TVs
• Up to 30% off Sony & Samsung electronics
• Fire TV Stick (frequent 50% off)
• Kindle Paperwhite bundle (case + charger options)
• Amazon Basics Smart Color-Changing LED Bulb (under-$25)
• Blink Mini 2 Home Security & Pet Camera
• Apple AirPods Pro (2nd Gen)

👗 Fashion – Early Deals

• Up to 50% off Levi’s, Crocs, Steve Madden
• Up to 40% off GAP, NAADAM, New Balance, Swarovski
• Up to 35% off denim & 25% off sweaters/outerwear from Amazon Essentials
• Up to 25% off Shopbop styles (Veja, Madewell, Lioness, more)
• Up to 20% off pre-loved designer handbags, jewelry & accessories
• Coach Willow Tote Bag
• Ugg Classic Ultra Mini Boots
• Imily Bela Cable Knit Short-Sleeve Sweater
• Warners Easy Does It Wireless Bra
• Beaully Plaid Shacket
• Koolaburra by Ugg Koola Short Boots
• Adidas VL Court 3.0 Sneakers
• Levi’s 318 Shaping Wide-Leg Jeans
• Baleaf V-Crossover Flared Leggings
• The Gym People Half-Zip Fleece Sweatshirt
• Samsonite Freeform Hardside Carry-On

💄 Beauty & Health – Early Deals

• Up to 40% off tarte, Anastasia Beverly Hills, IT Cosmetics
• Up to 30% off Estée Lauder, Lancôme, Shiseido, LANEIGE, URBAN DECAY, TULA, Clinique, Too Faced
• Up to 30% off skincare from ELEMIS, Kiehl’s, Dr.Jart+, medicube
• Up to 30% off haircare from VEGAMOUR, amika, Living Proof, Color Wow, Aveda; up to 25% on Dyson
• Up to 25% off La Roche-Posay, Paula’s Choice, Youth to the People
• Up to 25% off personal care from Gillette, Braun, Dove, Crest
• Kiehl’s Ultra Facial Cream
• CeraVe Skin Renewing Vitamin C Eye Cream
• Round Lab Birch Juice UV Lock Sunscreen
• Crest 3D Whitestrips Professional Effects
• Biodance Bio-Collagen Sheet Mask (4-Pack)
• WetBrush Original Detangler
• Lancôme Lash Idôle Volumizing Mascara

🏠 Home & Pets – Early Deals

• Up to 50% off floorcare from Shark & eufy
• Up to 45% off BISSELL & iRobot
• Up to 40% off KitchenAid & Vitamix
• Up to 30% off Samsonite travel gear
• Up to 30% off pet products from Blue Buffalo, Pet Honesty, Zesty Paws
• Up to 30% off home & decor from Ashley Furniture, Yankee Candle, WoodWick, Eddie Bauer
• Up to 30% off Dyson home products
• Up to 30% off grocery from Pepsi, Frito-Lay, Dixie; up to 20% off CELSIUS & Liquid Death
• Up to 20% off holiday items from National Tree Company, Fraser Hill Farm, NEST New York
• Bissell Little Green Carpet/Upholstery Cleaner
• YETI 10-oz Insulated Tumbler
• Bedsure All-Season Comforter
• Bedsure Ribbed Fleece Throw Blanket
• Ecolution Micro-Pop Microwave Popcorn Popper
• YouCopia Expandable Pan & Lid Rack
• LuxClub Twin XL Sheets
• KitchenAid Ribbed Soft Silicone Oven Mitts (2-Pack)

Best Early Deals Under $25

Want big savings without breaking the bank? Here are top early deals currently under $25 (Amazon with Prime). Prices change quickly—check the product page for current pricing.

• Amazon Smart Plug
• Blink Mini 2 Home Security & Pet Camera
• Amazon Basics Smart Color-Changing LED Bulb
• Bedsure Ribbed Fleece Throw Blanket
• CeraVe Skin Renewing Vitamin C Eye Cream
• Round Lab Birch Juice UV Lock Sunscreen
• Biodance Bio-Collagen Sheet Mask (4-Pack)
• Ecolution Micro-Pop Microwave Popcorn Popper
• WetBrush Original Detangler
• Scotch Heavy Duty Shipping Packing Tape (6-Pack)
• Energizer AA Batteries (select counts)
• Tile Bluetooth Tracker (select models)
• Hefty Ultra Strong 13-Gallon Trash Bags
• Clorox Disinfecting All-Purpose Cleaner (3-Pack)
• Miss Mouth’s Messy Eater Stain Treater Spray
• Neutrogena bestsellers (select items)
• La Roche-Posay skincare (select items)
• Kitsch hair & skin care (select items)
• Wavytalk hair tools (select items)
• Aveeno skin care (select items)
• Amazon Basics (various under-$25 picks)

How to Save More on Early Deals

• Turn on FF App alerts Get the app.
• Use Subscribe & Save on household staples for extra % off.
• Compare vs. competitors with our Fall Sales Guide.
• Clip coupons on product pages—often stackable with sale pricing.

Final Thoughts

Prime Big Deal Days 2025 early deals are already rolling out, with the main event running October 7–8. Check our Prime Day Hub, and switch on FF App alerts so you catch the best prices before they sell out.

AP News – Amazon coverage.