The Amazon Black Friday is ON FIRE! The Holiday Deals of the Day are already hot and we only expect them to get hotter through Thanksgiving day and Black Friday, Small Business Saturday, and Cyber Monday.

When does Amazon Start Black Friday Deals?

While they don’t officially release a “Black Friday Ad” they drop Black Friday deals starting 11/20/25. The main sale will be on Black Friday itself and it will keep going through Cyber Monday! You can scope out new deal drops—including early deals—at Amazon’s Holiday Shop.

• This year’s holiday shopping event will give you the lowest prices of the year on select products from popular brands.
• Also expect to see some solid deals on the Amazon devices, TVs, and tech.
• And don’t forget lightning deals! New deals will drop as often as every five minutes during select periods throughout the events. Check the Black Friday and Cyber Monday shopping pages often to find new savings.

Tips to Shop Black Friday at Amazon

• Want to get free shipping? Sign up for the FREE Prime Membership Trial and enjoy free shipping!
• See our favorite Amazon Black Friday Deals
• Get our app to sign up for fully customized deal alerts