New Coupon Policy = No Doubles at Walmart

March 5, 2011 51 Comments | Disclosure

Walmart just released a new corporate coupon policy. You may know that I am not a big fan of Walmart, but I say good for Walmart for writing a coupon policy and making it available on the internet for their customers! This is pretty awesome! It means some changes, good and bad, but mostly good!

Here are the policies that caught my attention:

  • Coupons may exceed the price of the item. Change may be given or applied toward the cost of the basket purchase. I like that they will allow overage and even give you change for your coupons! Woot! This makes sense since the store is reimbursed for the full value of the coupon by the manufacturer. The customer should get this same discount!
  • Walmart does not accept the following coupons: Competitors’ coupons for dollars/cents or percentage off, buy one get one free, and double- or triple-value coupons. Although we have never been big on the idea of taking Albertsons doubles to Walmart, many people still do. With the new rules they will no longer be accepted.
  • Checkout coupons (also called “Catalinas”) that are printed at our competitors’ registers, have “Manufacturer Coupon” with specific requirements printed on them, a valid remit address for the manufacturer, valid expiration date, and a scannable bar code. This means your Walgreens Register Rewards will now be valid at Walmart. Wow! Walmart is really bringing on the competition!

The rest of the policies seem pretty normal to me. Read through them so you are familiar then print out the policies and put them in your coupon binder. It may take some time for all of the cashiers to get familar!

Walmart Coupon Policy

Walmart accepts the following types of coupons (see guidelines below):

  • Manufacturers’ coupons
  • Print-at-home internet coupons
    • Must be legible, have “Manufacturer Coupon” printed on them, have a valid remit address for the manufacturer, valid expiration date, and have a scannable bar code.
  • Competitors’ coupons that feature a specific item for a specified price
    • for example, $2.99
  • Soft drink container caps
  • Checkout coupons
    • (also called “Catalinas”) that are printed at our competitors’ registers, have “Manufacturer Coupon” with specific requirements printed on them, a valid remit address for the manufacturer, valid expiration date, and a scannable bar code.

Walmart does not accept the following coupons:

  • Print-at-home Internet coupons that require no purchase
  • Competitors’ coupons for dollars/cents or percentage off, buy one get one free, and double- or triple-value coupons

The following are guidelines and limitations:

  • Only one coupon per item is permitted.
  • Coupons must have an expiration date and be redeemed prior to expiration.
  • Coupons may exceed the price of the item. Change may be given or applied toward the cost of the basket purchase.
  • Walmart only accepts coupons for merchandise that we sell.
  • Coupons must be presented at the time of purchase.
  • We accept the following with Customer Service Supervisor/Management approval:
    • 40 or more coupons
    • Any coupon over $20
    • $50 or more in coupons in one transaction

Print your copy here


  1. Rebecca says:

    So have you talked to management at the local Walmart about no doublers? I’m thinking the coupon policy was talking about the automatic double coupons krogers does and not so much the doublers the albertsons puts out…

    • No, I did not talk to peeps at Wamart, the policy seemed pretty clear in to me. I guess we will see what happens tomorrow?

  2. This does mean no more dollars/cents off competitor coupons–no target no freds no walgreens (unless they list a price)
    In IF they never took doubles, but they did take competitor dollars/cents off now they won’t do that.

  3. Becky FabFruGal says:

    I don’t have anything to say, yet, but I want to hear what everybody else thinks!

  4. Becky FabFruGal says:

    Okay, I just talked to Manager Colleen at the Walmart on Overland between Maple Grove and Cole, (3/5/2011 5:04 pm) and she said that YES, they will be taking Albertsons doubler coupons!

    She said the BIG CHANGE is that you can EITHER use a price match and a manufacture’s coupon OR you can use a doubler and a manufacture’s coupon, but you can no longer do a price match, a doubler, and a Manufacture’s coupon.

    The other BIG CHANGE is they will no longer be price matching Ups+ Rewards, Register Rewards, etc… So you can’t take in your ad for $2.99 for Sucrets with a $2 Up+ Reward. They’ll match the price, but not the Ups+.

    Dang, I didn’t even know they were matching Ups+ and RR’s!! oh well! I too applaud them for putting their coupon policy on the web. I REALLY think it will make shopping at Walmart, when I HAVE to do it, much nicer!

    • Thanks for the feedback Becky.

      Weird. Why put out a policy on the double coupons if they are going to make an exception for the Albertsons ones? This will be interesting.

      • That’s why albertsons has them at customer service. People were taking them from the store and not using them at albertsons.

  5. Jessica says:

    Hooray they’re finally making some clarifications. Now if they would just educate their cashiers on the policy…..

    • I really have to agree with this one. I rarely RARELY shop at Walmart, but when I do, I make the most of it. It has been nice to drop in once in a while and get some clothing needs, groceries, and craft supplies all in one trip. I have used JoAnn’s 40% off coupons there when I shop, which is nice because JoAnn’s is really far away from me. Looks like I won’t be able to do that anymore, but here is the experience I have had. First time, the girl took out her calculator and figured out the percentage on it before putting the amount into the cash register. I figured it out later that she had completely overcharge me and I ended up paying a couple dollars more than I would have if I’d just gone to JoAnn’s. The second time, the cashier figured it out on a piece of paper. Longhand multiplication on a piece of scratch paper. Of course, that time I double-checked it with my phone and she was right, so no biggee. I’m so glad that Walmart is finally posting a coupon policy, although I’m sure it will change over time, but I feel like if they are going to be competitive, then they need to get their cashiers AND their POS systems competitive as well. Training, updating, whatever it takes, to make shopping there a more pleasant experience.

  6. Has anyone confirmed if we can or can’t use doublers in Boise yet (Fairview location)?

  7. jennifer says:

    I really hope we can still use albertsons doublers! Its been so nice to not have to deal with the cleared shelves you get at albertsons.

  8. I also spoke (by phone) to customer service at Meridian/Fairview Wal-Mart earlier today and they confirmed that they will still take the Double coupons from Albertson’s at their location. I was very specific with my questions and did mention that I understood they had instituted new coupon policies this past week, but she said (twice) that they will continue to take Albertson’s doubler coupons.

  9. Jessica says:

    I admitt, I do like taking my doubles to walmart due to empty shelves at albertsons and am glad to hear that some of our local walmarts will still be accepting them but i just have to say, how typical of walmart to finally create a clarified policy and then some stores stick to it and some not…. why am I not surprised. whatever. Thanks fab frugals for keeping us informed though!

  10. I was hoping that Walmart wouldn”t accept doublers – then maybe our IF stores wouldn’t be so stingy with them. I absolutely detest Walmart and don’t even price match there but I know there are many who love it. Oh well, guess that’s just the way it goes!!

  11. Guess I can no longer used Joann’s and Michaels coupons at Walmart. BUMMER. I did that all the time.

    • Bummer Marne!

      • You know Marne since Walmart locally is making a special exception to the rule for albs doubles maybe they will make exceptions for your craft coupons too?

    • Becky FabFruGal says:

      I would call and check for sure!! No use wasting the time going in, but call, jot down who you talk to and when, and here’s hoping!! I used a JoAnn’s coupon at Walmart the other day for a project I was doing… Got 10 yards of Costume Satin for $12!

    • Jessica says:

      The walmart in Nampa said they will still be accepting Joann’s and Michaels coupons.

  12. I think this is a real win for Albertson’s. Now they won’t lose the business TTV “traitors” send to Walmart.
    And while the overage policy is a win for shoppers, Walmart will still get the full face value of the coupons back from the manufacturer, so there’s really no cost for them to do this.

  13. To me, the competitor’s Catalina rule sounds like they will accept Catalina coupons printed from other stores that are for specific products (like the $2/5 General Mills cereals one I got last week at Albertsons) and NOT Register Rewards. Anyone read it like I did?

    • Hmmm… have “Manufacturer Coupon” with specific requirements printed on them, a valid remit address for the manufacturer, valid expiration date, and a scannable bar code. A register reward has all of these.

      But you are right “specific requirements printed on them” could be interpreted different ways. I think people have been using RR’s at walmart in the past though.

    • Becky FabFruGal says:

      According to “Colleen” they have to state Manufacture’s Coupon on them. As long as they do that, you’re good to go!

    • I have used my RR at walmart many times and they have always taken them. Sounds like with the new policy they still will.

  14. Becky FabFruGal says:

    To me, I’m sorta glad I don’t deal with this! I’m glad to know, but I doubt I’ll have to use it.

    I love my Albies, I love the managers at my Albies, and between them and the FAB 5, I usually just special order, my stuff is ready and set aside for me, and I don’t have to deal with the insane people at Walmart and the rude, over tired, under paid cashiers!

    I’m all over staying with Albies, with their friendly cashiers, and their quiet, peaceful stores where I’m not running into 100 people just trying to get to the soup!

  15. Becky FabFruGal it would be awesome to special order my stuff and have it all set aside. I am new to couponing, so, can you tell me how to get the ads ahead of time so that my stuff can be ordered and set aside too?

    • Becky FabFruGal says:

      The Fab 5 post Wednesday’s ad on Tuesday, so that gives me a chance to look through it. Also, if you go to, enter your zip code (so it takes you to the correct Albertson’s page (because they are owned by 2 different companies)), then in the middle of the page, click Today’s savings and click Weekly Ads. You’ll be able to view them online.

      Then, the Fab 5 usually know Thursday if there are going to be doublers, and announce it somewhere… if not Thursday, Friday. I call my store after looking through my “ad” and coupons (because the ad doesn’t REALLY change that much from Wed to Sunday), and place a special order. If I’m ordering more than a couple of items, I’ll go into the store to do it. And I always order at least 6 of something (I get 6 papers, instead of 5). If you order on Thursday, they will have it there by Saturday (I always say I’ll pick up Sunday or Monday), and if you order by Saturday they’ll have it on their Tuesday Truck (still in time for doublers).

      I’ve done this for a while at the 5M&O Albies (there’s a reason it’s everyone’s favorite), but I recently moved, and am now doing it at the Orchard and Overland one. Every store is different, and it really is a matter of getting on good terms with the managers. Another note, I do MOST of my shopping at Albertson’s, not just getting the free/cheep stuff, which is how they know me, and why they are willing to go above and beyond for me :).

  16. Cinderill says:

    I have gone to WM to use doublers because I am tired of empty shelves and 3 per transaction limit at Albies. I have very little time and I have tried to special order with poor success at Fairview and Cole Albertsons. It was a real hassle. I ended up never getting my order. I try to get the deals but WM is sometimes more convenient.

    I had never considered a price match a double and a manf. Q before. Never thought it would work! Never used Joanns or Michaels either. I have used Rite Aide and Walgreens and Target Q’s stacked with Manufacturer Q’s and that worked well. It will be interesting to see if they stick with that at local Boise WM’s .

    Thanks to those who are reporting back what they have learned!

  17. I was at the Walmart at Fairview & Eagle today…the cashier would NOT give me overage. I let her know about the new policy…she got pissy with me and finally gave it to be because she didn’t want to hold up the line. Later I called Ben – second in command as James Miller the store manager was not available – he told me that they would be honoring the doublers, that it’s a local decision….and he was vague/non-committal about the overage issue…I don’t think they are aware.

    • I was going to get overage today at walmart with 16 purex and 10 gain, but I just told her first thing that I wanted an $80 gift card (for gas) so she rang that up first, I ended up paying like $40 total and that includes the gift card and a few other things.awesome. totally loving the overage! the manager did have to approve which I now realize is b/c it was more than $50 in coupons.

  18. I also asked my bosses at garrity walmart. They had no clue about the policy change. The doublers are regional and will continue. The overage they will do once it drops to them from higher ups. But you may have issues getting overage until then. They said they can’t really do anything different until they are told that they can…and that has not happened yet


  19. I was just at Overland/Cole area Walmart toady. They gave me overage and took competitors coupons for specific dollar amount. The cashier specifically told me that they are still taking all competitors coupons regardless of what type…$ amount or BOGO.

  20. The only thing that was actually changed on Walmarts policy that I know of from previously is that they will no longer reduce the amount of the coupon value. I am pretty sure they have had the other policies in place for a while. I don’t think this will really change anything in our area (Boise), where they have been accepting almost all coupons from anywhere. I am not a huge Walmart fan but it sure is frustrating to go into another store and see prices for things that I know that I can get drastically less at Walmart. I know the excuse is that Walmart gets things for less because of the volume but look at Winco, they are also very competitively priced with walmart for the food items. Albertsons and Fred meyer bring down your prices and I will do more of my non sale and coupon shopping at your store.

    • Amen to your last sentence Andrea. If Winco can do, why can’t Albertson’s and Fred Meyers? Albertson’s does win when it comes to politeness and customer service, but not when it comes to prices.

      • Albiefan says:

        With all due respect, you answered your own question. Albertsons and Fred Meyer make for a much more pleasant shopping experience and this comes at a cost that must be passed onto customers. That being said, prior to couponing, I shopped almost exclusively at Winco and Walmart. Now I shop 99% at Albertsons and have seen my grocery bill cut by 90%. Albertsons has great sale prices that, when matched with coupons, provide better prices than shopping at Walmart and Winco. The key is stocking up when the sale comes around. Just my 2 cents :)

  21. Just got back from Ontario Walmart. They too are honoring Albertson’s doublers. Spoke to a CSM who said they price match stores in a 60 mile radius, including Ridley’s, Pauls, Red Apple, M&W as well as the larger stores.

  22. vodreaux says:

    Here is a suggestion for everyone:

    Since Walmart has updated the coupon policy, I encourage everyone to Email, Fax and even call Walmart CEO on complimenting the change on policy. Also, please share your horrible experience with Michael Duke. Ask him for his advice on making your future shopping experience smooth as possible avoiding past experience of you and others. Lastly, share this thread, other thread and blogs.

    CEO of Walmart

    Corporate contact info:
    702 Southwest 8th Street
    Bentonville, AR 72716
    United States – Map
    +1-479-2734000 (Phone)
    +1-479-2734053 (Fax)

  23. Terra Hyslop says:

    I just talked to a manager at a nampa walmart and she said they are still taking doublers. She didnt know about other stores. But her was. So I dont know maybe that police change is for only a certain area.

  24. was at walmart today and tried the new “overage” part of the policy. I used 4 of the $3/1 gain coupons on the 1.87 dryer sheets. (my walmart has been out of the 3.46 ones for 3 weeks)and the cashier called over a CSM…and then she called over a manager. After what seemed like FOREVER they decided it was ok as long as they didn’t have to give me any money back at the end. So she rang them up and while everything was going through the cashier and a different CSM talked about how they should not have let me do that and so on. I was like “the manager just said I could and you are going to be reimbursed for the full 3 dollars…so I don’t see the problem.” They seemed put off that I brought in the coupon policy as well. Like I was trying to steal from them or something. Sometimes a good deal is just not worth the hassle and the stupidity of walmart.

  25. i am glad walmart will still be taking doublers. i live 2 hours from the closest albertson’s so by the time i get there everything is gone. and i never know for sure if i will be down when albertson’s deals are running to do an order. walmart has stocked my shelves more than once.

  26. I just came back from Walmart where I tried to use Roll backs from Walgreens on my basket full of items. Apparently Walmart recently updated their coupon policy that says they will not accept catalina’s that give you a certain amount off of any purchase. I followed up and checked it out on the corporate website- seems to be unfortunately true. :(

    We DO NOT accept the following coupons:

    * Checkout coupons
    o Dollars/cents off the entire basket purchase
    o Percentage off the entire basket purchase

    The whole policy has been updated though. Worth checking out.

  27. Jennifer says:

    I work at walmart, and as of this past week we are now doubling coupons up to 60 cents it is also all WALMARTS not just mine. I work store planning so i travel ALOT and i work with front end, and trying to get Cashiers and CSS’s learning the new walmart system. ONLY IF YOU MENTION IT TO YOUR CASHIER BEFORE THE TRANSACTION, we can not do it own our own and the computer doesnt do it auto either.. we have to price override the item for example : if something cost 150 and you have a 50 cent coupon, i have to price override it to a dollar and then scan the 50 cent coupon, if you mention it afterwards, we don’t do it. Also, we do take buy 1 get 1 free coupons, but you need to make sure you have to coupon sitting on top of the item you are getting for free, otherwise, we will not know the value of the item and you wont get your discount..

    • We just visited walmart today in Monkey Junction, NC and nobody there (Cashiers, CSS’s even one of the store managers) had heard of walmart doubling coupons up to 60 cents. We had based almost our entire order on that and had to set aside most of our order. Is there somewhere on Walmarts actual website that states this new part of the policy so i can show them? thanks!

  28. Walmart in Herkimer NY doesnt take double coupons and cashiers dont know policy. I went in 3 times 1 day to pick up travel size degree with coupon that was $1.00 Any size so it would of been free. The CSM (customer service manager) told me i couldnt get it because they dont use coupons on travel size. (NO JOKE AND SHE SAID IT WITH A STRAIGHT FACE) Next time she allowed it and the 3rd time she told me I had to purchase the large size as well. (AGAIN WITH A STRAIGHT FACE) When I asked to speak with a member of management I was waiting for almost an hour because I was told they are in a meeting an I still never talked to anyone. I think that not only should the cashiers know the policy but the people who are suppose to be there managers.

  29. My Albertsons will double any coupon that is $.50. Will Walmart do the same?

  30. I live in Northern California and our local K-Mart was doubling coupons up to 99 cents. Walmart does not double or triple coupons. They have signs posted at the cash registers. I went to Walmart thinking that they would also double coupons and they do NOT. You do not need to ask just go to the registers and read the signs. The signs are Red and White and very obvious. Not sure if the policy changes with where you live?

  31. ADVERTISING ITEM POLICY: Each of these advertised is required to be readily available for sale in each Kroger store, except as specifically noted in this ad. If we do run out of an advertised item, we will offer you your choice of a comparable item at the same savings or a rain check which will entitle you to purchase the unadvertised item at the advertised price within 30 days.

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